VARINDIA IT MAGAZINE

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Samsung Electronics Co. Ltd. in the first quarter overtook Nokia Corp. to become the world's largest cellphone brand for the first time. However, Samsung remained in second place in the smartphone segment of the cellphone market, behind Apple Inc. The South Korean electronics giant shipped 92 million cellphones worldwide in the first quarter, compared to 83 million for longtime market leader Nokia.While Samsung's shipments declined by 13 percent compared to the fourth quarter of 2011, Nokia's dropped by 27 percent, as presented in Table 1. This allowed Samsung to raise one position to take first place. Wayne Lam, Sr. Analyst, Wireless Communications, HIS said, "With cellphones now accounting for more than 40 percent of Samsung's overall revenue, it's clear that the company's continued investments in smartphone hardware and software R&D are paying off. The company is not only cashing in on the mark

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE CHAZE has signed on the upcoming Bollywood actress Sunny Leone as their brand ambassador. Sunny Leone has been roped in to endorse a slew of CHAZE's mobile handsets, which are positioned as products with mass appeal. As a part of the association, Sunny Leone has recently completed her first ever TVC for CHAZE Mobile which shot at exotic locales of Bangkok, is ready to hit the screen soon. Sunny Leone said, "I am very excited to be associated with such a young and vibrant brand like CHAZE. I chose to associate with the 'Brand CHAZE' because I am really impressed by CHAZE's ideology of bringing out mobile technology for the masses and personally feel connected with their vision." Keshav Arora, CEO, CHAZE Mobile said, "CHAZE is one of the most promising players in the country and we are very pleased to have associated with Sunny Leone, another rising star of Indian Cinema, for endorsing our mobile

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Virat Kohli has been appointed as their Brand Ambassador of Celkon Mobiles. Rohit Dhawan (son of David Dhawan), Director has directed his first TV commercial with ace cricketer Virat Kohli for a handset brand, Celkon. Executive Director of Celkon, Murali said, "We are in the process of developing mobiles with latest technology like 3G, Android, dual Sim along with lot of entertainment. Since our mobiles are targeted for the youth.Virat was definitely an ideal choice for the "Brand Ambassador" as our brand has come out with the most youthful features as our first focus and we are also kick starting our multimedia campaign with the release of this ad in the running IPL season". Virat said, "I love challenges and associating with Celkon presented me with an opportunity to partner with a brand that is not satisfied with being one of the most successful brands in South and has now set their sight on the na

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   eScan has appointed Leo Veluthukaran as new National Sales Manager for India. Leo has been appointed to the position with the responsibility to drive the continued growth of eScan in enterprise segment and enhance its position in the Indian market. Veluthukaran will be reporting to Sunil Kripalani, Senior Vice President - Global Sales and Marketing. Kripalani said, "We are delighted to have Leo Veluthukaran on board. With his vast sales experience and strong understanding about IT market and products, Leo is well qualified to ensure eScan continues to be the most preferred security Software brand in the region." Veluthukaran said, "I am honored to be associated with eScan, a brand that has been constantly redefining the IT security landscape with its innovative and futuristic technologies and thus, actively contributing to the IT Security industry in combating the evolving cyber threats. It is a privilege for

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   PNY Technologies Inc. has introduced The 'In Ear Stereo Earphone series' the pleasing series and the lovely series. It comes in 3 adjustable ear sizes (S/M/L) and is said to suit the comfort and demand of the listener. It also comes in Vibrant and fluorescent colors encased in metallic finish and is available in pink and blue colors. It claims to offer superb bass and treble sound and further enhancing the listening pleasure. The soft tipped earbuds and lightweight flexibility is supposed to provide maximum comfort and usage. The pristine audio output offers crystal clear sound that connects effortlessly into IPods, IPhones, PC and MP3 players. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Sophos has revealed a disturbingly high level of malware on Mac computers-with both Windows and Mac threats being discovered. Sophos experts analyzed a snapshot of 100,000 Mac computers running its free anti-virus software, and discovered that one in five machines was found to be carrying one or more instances of Windows malware. Although Windows malware on Macs will not cause symptoms (unless users also run Windows on their computer), it can still be spread to other computers. Additionally, Sophos's analysis shows that 2.7 percent (one in thirty six) of Macs were found to be carrying Mac OS X malware.  Graham Cluely, Senior Technology Consultant, Sophos said, "Some Mac users may be relieved that they are seven times more likely to have Windows viruses, spyware and Trojans on their Macs than Mac OS X-specific malware, but Mac malware is surprisingly commonly encountered. Mac users need a wake-up call about the growing ma