Midmarkets aggressively embracing Big Data Projects, says Dell Survey
VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Big data initiatives, enabled by new analytics tools and strengthening ties between business and IT leaders, are helping midsize organizations achieve the improved product quality and decision-making once reserved for large enterprises. To find out what drives midmarket adoption of big data projects, Dell Software commissioned Competitive Edge Research Reports to conduct a global survey Competitive Edge Research Reports, "Roadblocks Crumbling: Midmarket Companies See Early Success with Big Data" , April 2014 of midmarket executives. Focussed exclusively on midmarket organizations, the survey indicates that big data projects have made a significant shift from their enterprise roots, and have become a critical decision-making factor for midmarket companies across the globe. The survey findings also show midmarket organizations today overwhelmingly believe in the potential of big data projects to help them solve tangible