Samsung launches #India Ready Action' digital campaign
Samsung launches #India Ready Action' digital campaign : Samsung has launched a nationwide digital campaign called ‘India ReadyAction’ for empowering Gen Z and millennials in India, by capturing and sharing videos of Real India through their smartphones. Under the month-long campaign, participants are required to capture and share 60-second videos of their vision of ‘Real India’ that will break any stereotypes that may exist about the country in the world. VARINDIA- INDIA'S FRONTLINE IT MAGAZINE