VARINDIA IT MAGAZINE

Tata Cliq by Tata Unistore (a part of the Tata group venture) has partnered with Adobe to deliver enhanced digital experiences for customers in India. Tata Cliq is the country’s first-of-its-kind “phygital” marketplace that combines online shopping with an offline store experience. The company is leveraging Adobe Experience Cloud to offer personalized, relevant and seamless digital experiences for luxury brand shoppers across Tata Cliq’s website, as well as mobile application. The announcement on Tata Cliq’s partnership with Adobe sets the tone for Adobe Symposium 2018, India’s biggest digital marketing event, slated for 26th April at Grand Hyatt in Mumbai. The event is expected to draw over 1,400 professionals, who will discover digital transformation stories of “experience makers” representing many of India’s biggest brands including Aditya Birla Group, Flipkart, Myntra, Yatra, and Freecharge..... Read More

Rishad Premji has been named as the new chairman of NASSCOM. Rishad succeeds Raman Roy, chairman and MD of Quatrro Global Services who was the chairman for 2017-18. Keshav R Murugesh, CEO of WNS Global has been appointed as the new vice chairman. On Premji’s appointment, NASSCOM tweeted - “We welcome Rishad Premji, Chairman, and @Keshav_Murugesh, vice chairman! President @debjani_ghosh and the NASSCOM Family look forward to supporting them, as we continue to catalyze & transform India's #technology industry together.” “I am honored to have the vote of confidence of the NASSCOM leadership team as we stand on the cusp of a digital transformation. I look forward to working closely with NASSCOM’s multiple and versatile teams, and continuing our endeavors to foster growth in changing times,” said Rishad Premji, chairman, NASSCOM.... Read More

SAP SE has organized a unique summit, Digital4Growth “IncTank”, (Inclusive Think Tank) to ideate and deliberate how Digital can be best leveraged to address opportunities that can accelerate growth in an inclusive and sustainable society. With 462.1 million Internet users, making India the second fastest-growing country in terms of social media penetration, digital technologies present a big opportunity to unlock its demographic dividend through right skilling and support, as well as drive inclusive economic growth.  “We believe technology is the only enabler that will ensure every individual, every business, every institution and every sector is included in India’s growth. The Digital4Growth IncTank has been constituted with an aim to make digital inclusion an essential element to chart the nation’s transformation story,” said Deb Deep Sengupta, President &     Managing Director, SAP Indian Subcontinent. “SAP is committed to proactively seek collaboration on all our initia

Google has announced the latest addition to its #MadebyGoogle family of hardware products in India – Google Home and Google Home Mini. Powered by Google Assistant, Google Home and Google Home Mini are Google's voice-activated speakers that are customized for India. Google Home and Google Home Mini will be priced at Rs.9,999 and Rs.4,499, respectively and will be available for purchase online exclusively on Flipkart, and in over 750 retail stores across the country, including Reliance Digital, Croma, Bajaj Electronics, Vijay Sales, Sangeetha, and Poorvika. According to the company, this offer valid until 30th April, 2018. Google Home Mini is available in two colours – Chalk and Charcoal, while Google Home will be available in Chalk. Coral will be coming soon.  The launch also comes with exciting new offers: when buying Google Home or Google Home Mini on Flipkart, users get a FREE JioFi router along with special offers on music subscriptions; when buying Google Home or

Mphasis has entered into collaboration with International Institute of Information Technology Bangalore (IIIT-B) to set up an Mphasis IIIT-B Center of Excellence for Cognitive Computing. The Center will focus on applied research with relevance for society and enterprises. Mphasis will invest more than Rs.50 million over the next three years on this initiative. The key expected outcomes from the Mphasis – IIIT-B Center of Excellence for Cognitive Computing include – · World-class proof-of-concepts, prototypes, and research papers. All intellectual assets generated from the program would be open-sourced and accessible for everyone. · Annual conferences and workshops to encourage collaboration and knowledge exchange between academia and industry. · Periodic cognitive computing training programs for students from underserved communities. · A think tank to provide consultation for startups, industry partners and Government..... Read More