VARINDIA IT MAGAZINE

ALE committed to delivering digital age networking and communications solutions:  Resilience and Agility through IT Simplicity In the wake of the pandemic,  Alcatel Lucent Enterprise (ALE)  has pivoted its marketing mix to focus less on traditional physical face-to-face events in the current landscape. Its strategy spans across raising brand awareness in key go-to-markets and creating demand through vertical and account-based marketing to drive pipeline with its partner ecosystem. To support and leverage its existing customers, ALE runs a green clinic program for its key verticals -  Government ,  Healthcare ,  Transportation , Education & Commercial. This program initiates fresh outreach to its install base, where it evaluates pain-points and suggests new converged solution offerings from ALE. It has also instituted Vertical Marketing Programs aimed at the key industries to educate customers and prospects about new ALE offerings. Furthermore, ALE has ...

ALE, operating under the Alcatel-Lucent Enterprise brand, is working with PGi, the world’s largest dedicated provider of collaboration solutions, to deliver integrated high-definition (HD) audio conferencing for its collaborative communications platform, Rainbow.  A recent study conducted by Wainhouse Research showed almost 70% of organizations will use more conferencing this year. More businesses are adopting cloud collaborative communication tools like Rainbow, and with the integration of GlobalMeet audio, Rainbow can help businesses maximize the value of their UC investment, offering more numbers, more countries and toll-free access.  Together, Rainbow, powered by PGi’s high quality audio engine delivers secure, clear voice communication to every Rainbow meeting with flexible pricing.... Read More

ALE, operating under the Alcatel-Lucent Enterprise brand has conducted its annual Alcatel-Lucent Enterprise Partner Day. The theme of the 2016 conference was “Own it!” that encouraged partners to consider how to deliver technology opportunities that the changing customer environment represents today. This year, there were eight regional and numerous local events held in close proximity to business partner locations. The eight regional events, hosted for 1-2 days between January 28 and February 4, drew over 600 enthusiastic and dedicated business partners to share their experiences with Alcatel-Lucent Enterprise business leaders. In Asia-Pacific (APAC), the 2016 Partner of the Year awards took place in Kuala Lumpur, Malaysia on February 4... Read more

In the Government of India’s “Make-in-India” vision to transform the country into a hub for manufacturing and investment, Alcatel-Lucent Enterprise (ALE) looks at it as an opportunity. To date, strong ties in India have been established. Several projects have been led by the company and include Alcatel-Lucent Enterprise solutions, improving the communication experience in the country and providing jobs to employees across its offices in Bangalore, Chennai, Delhi and Mumbai. Michel Emelianoff, CEO, ALE, said, “India is an important market for our business and we are proud that a substantial part of our workforce and solutions contribute or come from India. In line with the Indian Government’s ‘Make-in-India’ vision, we have been proactively investing, building and providing advanced communication solutions in India. With our partners, we constantly discover new opportunities to enhance the personalized connected experience in India and will continue to wholeheartedly contribute and...