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Wipro named as Leader by TGR

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VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Wipro Technologies has announced that it was named a  "Leader" by Technology Global Research (TGR)  and advisory firm Forrester Research Inc. in its report "The Forrester Wave: Business Intelligence (BI) Services Providers, Q4 2012". Forrester Research Inc. evaluated leading BI Services Providers across 53 criteria relating to current offering, strategy, and market presence based on interviews with clients. The report said that Wipro is closing the gap with multinational companies investing substantially in dedicated local market consulting resources, coupled with significant amounts of industry-specific productized IP and platform BI solutions, giving clients a good mix of process consulting skills backed by leading technology.... See More

Wipro to acquire Promax Applications

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VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Wipro Limited has signed an agreement to acquire Promax Applications Group (PAG) for a total purchase consideration of AUD35 million. As per industry estimates, consumer-focussed companies spend 12 to 25 per cent of their gross annual sales on trade promotions.  Organizations are increasingly leveraging analytics to enhance effectiveness and maximize the return on investment (RoI) of their spend on trade promotions. "Analytics is a key growth driver of Wipro's growth strategy. The acquisition of Promax Applications Group will strengthen Wipro's positioning and capability in management, analytics & optimization of trade promotions, and further extends our leadership in analytics and information management services. Combining PAG's deep industry expertise with Wipro's proven experience in delivering end-to-end large business solutions to global clients, will enable our clients to maximize the RoI of Trade P...