VARINDIA IT MAGAZINE

Acer has become the “No.1 Gaming Brand” in India across laptops, desktops and monitors as per IDC’s Q4 2017 report. Acer has emerged as the leading brand with 25.4% market share in the gaming laptops and 41.9% marketing share in gaming monitors and beats Dell, HP, MSI and Asus by a significant margin in Q4 2017. Acer gained the top spot in the gaming market with its critically acclaimed and widely popular Predator and Nitro gaming series. Acer in India has the widest portfolio of PC gaming products which includes laptops, desktops, monitors and accessories specifically designed for beginners to professional gamers. Commenting on the achievement, Chandrahas Panigrahi, CMO & Consumer Business Head, Acer said, “We are extremely delighted to achieve the No.1 position in the gaming category across laptops, desktops and monitors. Our strong commitment in developing exceptional gaming notebooks, desktops, and monitors has helped us to win the hearts and minds of our custom...

Acer India is celebrating the festival season and is inviting consumers to celebrate Onam with Acer.  The company has announced special offers on its entire range of Aspire Laptops, 2-in-1 notebooks, Desktops and All-in-One PCs. Acer’s range of devices helps the user stay connected with loved ones during the festival time with features like Skype-certified web cam, TrueHarmony sound for crystal-clear voice chat, fast wireless connectivity and IPS display. The offers also ensure peace of ownership and a dose of high-voltage entertainment with 4.1 speaker system... Read More

Acer has forayed into the growing smartphone market with the launch of its latest range of two smartphone models under the Acer Liquid Z Series – the Liquid Z630s with beautiful aesthetics, smooth touch and the Liquid Z530, a sleek 5-inch smartphone with IPS screen and a slew of great features with curved design. With the launch of these smartphones, Acer joins the ‘Make-in-India’ club with both smartphones set to be manufactured at their new facility in Pondicherry. Acer India also announced a strategic tie-up with Flipkart.com. As part of the tie-up, Flipkart.com will exclusively retail these two smartphone models in India. “Having witnessed success in the PC space where we are currently No. 4 in India, our entry into the smartphones category is a strategic move that reinforces our commitment to lead technology and innovation across the four screens.  The number of consumers adopting smarter, wireless technology in the country is on the rise and we anticipate a huge increa...

Acer has announced two new Windows 10 devices, the Aspire R 14 convertible notebook, and the Aspire Z3-700 portable all-in-one PC. Joining Acer’s extensive Windows 10 device portfolio, both of the new innovative Windows 10 devices will change how people interact and connect with what’s important in their world. “With Windows 10, we can now deliver a unique and consistent experience across our comprehensive product portfolio, be it notebooks, desktops, tablets or smartphones, and empower users to do great things with more personal and human technology,” said Jason Chen, Corporate President and CEO, Acer. “We worked closely with Acer to help ensure their devices would make the most of Windows 10. With Cortana, the personal assistant that helps you get things done, Continuum, which enables Windows Phones to act like a PC when paired with a larger display, great gaming with Xbox, and our new browser Microsoft Edge, we are excited to welcome these Acer devices to the Windows 10 famil...

Acer has kicked off IFA 2015 event in Berlin with the launch of new products and gaming devices on the sidelines of its showpiece next@acer event. The devices range from day-to-day use desktops to dedicated and powerful gaming devices. An industry-leading portfolio of gaming devices spanning from desktops, notebooks, tablets, monitors, to peripherals were showcased at the event, which was joined by members of TeamAcer eSports who shared how their professional insights helped push the Predator line to its limits. Acer also shared its vision for future additions to the Predator family including projectors ideal for bringing along to LAN parties and smartphones optimized for gaming with virtual surround sound. Powered by the Intel Atom x7 processor, Android 5.1 and the latest 2×2 MIMO wireless technology, the thin and lightweight Predator 8 has up to 64GB of on-board storage and expansion capabilities via a microSD card of up to 128GB.. . Read more

As part of “Back to School” Campaign which aims to empower the student community and first-time buyers, Acer has announced its association with Vedantu, an online tutorial platform which uses the power of technology to bring together teachers and students to enable live learning between them. Vedantu provides live online tutoring sessions for students from grade 6 to 12. As part of the association, upon signing up on Acer’s website, students can avail of Vendantu’s offerings ranging from monthly tuitions, IIT foundation course to preparing for exams such as NTSE and PSA. Acer’s Back to School campaign will run all the way till 15th June, 2015. Vedantu will provide free live online tuition classes worth Rs.500 to anybody who registers on Acer website. In addition to the aforesaid service, Vedantu will also provide additional free live online tuition classes worth Rs. 500 to anybody who buys Acer’s notebooks during the campaign period. Consumers who purchase any Acer Notebook or t...

Chandrahas Panigrahi has joined Acer as a Senior Director – Consumer Business from 04 May, 2015. As part of his primary responsibilities, Panigrahi will be heading the Consumer Business Group which includes the consumer product management team, retail management team, e-Commerce, modern trade and distribution teams. Chandrahas would be reporting directly to Mr. Harish Kohli, Managing Director, Acer India. Commenting on the appointment, Harish Kohli, Managing Director, Acer India said, “We welcome Chandrahas aboard the dynamic Acer team. Chandrahas’ leadership style and core competencies match Acer’s synergies and we are excited to have someone like him amongst us. India is a very dynamic market with and we are looking forward to leveraging Chandrahas’ rich experiences and deep learning in the consumer domain. Chandrahas would help to bring intensive focus to our consumer business and strengthen our retail roadmap in India as well.” See more

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Enabling customers to seamlessly integrate their PC and mobile devices for accessing data – anytime, anywhere, Acer India has unveiled new BYOC (Build Your Own Cloud) solutions.  With this launch, Acer reiterates its transformation into a “hardware + software + services” company. Offering unlimited storage, BYOC is a world where anyone can easily create, personalize and enjoy their connected universe on any device. By using Acer BYOC, consumers can effortlessly build a friendly and personal cross-platform, multi-device cloud without a significant investment in time and resources. S. Rajendran, Chief Marketing Officer, Acer India, said, “Cloud technology is a disruptive concept and the industry, realizing its potential, is working towards unlocking its full range of capabilities. Acer is spearheading value-driven change by handing over the power of the cloud to the people. With the launch of our BYOC solution,...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE     Acer has announced the launch of its new range of Aspire E series notebooks - Aspire ES1-511, E3-111, E5-511, E5-471, E5-571 and E5-571G that have been designed to address the needs of a cross-section of consumers. Available in 29.464cm (11.6-inch), 35.56cm (14-inch) and 39.624cms (15.6-inch) models, the power-efficient Aspire E series laptops are the perfect blend of optimized productivity and ultimate portability. In addition, the laptops are available in a variety of fashionable colors to accentuate users’ personalities as well. Rajendran, Chief Marketing Officer, Acer India, said, “With a lineup of six variants, we are thrilled to offer our consumers a multitude of options that will address their unique needs. Our latest range of Aspire E series notebooks fuses the latest advancements in technology with mobility and style providing consumers’ unparalleled performance in computing.” All Acer Aspire E5...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   To celebrate a successful quarter and enhance sales in the ongoing quarter, Acer India has introduced the Foreign Travel Scheme (FTS) partner programme. A wholly indirect company, Acer plans to recognize and reward the exceptional performance of its channel partners and resellers across India through this programme. Continuing an era of strong partnership and growth with Acer’s longstanding partner network, the programme is targeted at rewarding the top 40 partners with an exciting three nights/four days fun-filled tour of an exotic foreign destination. The chosen 15 master reseller (MR) partners and 25 regional large format retailers (RLFR)/ITSS partners will set off to the destination for a partner meet, followed by a two-day guided tour. This programme is valid from April 1 and will end on June 30, 2014 (both days inclusive). The authorized MRs, RLFRs and ITSS partners will be adjudged on the basis of their ...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   With the markets abuzz with festive fervor, consumer sentiment is flying high.  Acer India  has announced an exclusive offer to bring additional excitement into this festive season. Apart from the existing Diwali offer, Acer is providing consumers a chance to save up to Rs. 11000 on the purchase of select models of Premium Acer devices. Acer has tied up with  ICICI bank , the country’s largest private sector bank, to provide a special offer. By using their ICICI debit or credit card consumers can avail up to 10 percent discount on the purchase of the company’s popular Aspire range of devices S7 Ultrabook, R7 Notebook, S3 Ultrabook, P3 Ultrabook, V5 laptop, and the Iconia W3 tablet. S. Rajendran, Chief Marketing Officer, Acer India , said, Festive season is the time for exuberant indulgence. We are facilitating this consumer need and behaviour with a range of attractive offers on our new-age products to h...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Intending to connect with young minds across the country and helping them realize their true potential,  Acer India  has partnered with  Bloomberg TV India  in the show "The Pitch". A one-of-its-kind show, The Pitch invites India's best entrepreneurs to a contest of skills and business plans. "India is set to become the youngest country in the world by 2020. Given the increasing significance and visible impact of entrepreneurship, these young entrepreneurs need to be nurtured well. We have always reached to the country's youth, enabling them with cutting-edge technology. With our association with the Pitch show, we aim to take our youth-connect to another level and encourage young talent in India," said  S. Rajendran, Chief Marketing Officer, Acer India. The Friday, 18th October episode of The Pitch show, will feature contenders creating innovative television commercials for the top-of-the-lin...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Keeping in mind the increasing demand of low-cost tablets in the Indian market,  Acer  has launched its best-in-class 7” tablet tagged as ICONIA B1. The Acer B1, which was launched internationally at CES a few days back, has been made available to consumers in the Indian market almost simultaneously, thereby reiterating Acer’s focus on getting fresh technology to the market. With the launch of the Acer ICONIA B1, consumers who are on the lookout for a portable solution will get a high-performance device that is backed by  Acer’s superior build quality , reliability and international warranty.  Designed to suit the varying needs of today’s consumers, the tablet is targeted at the youth, new users and families looking for a user-friendly, portable, performance-packed tablet. Acer ICONIA B1 provides the ultimate experience in portability and performance, making it the perfect choice for consumers, studen...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Today, the citizens of the country stand united and show immense pride and fulfilment in receiving the achievers of the Olympic 2012. Acer celebrates this moment with all its supporters who registered at the Stand by Your Nation campaign launched two weeks ago. The company is said to have received tremendous support from more than thousands of Indians who passed on their best wishes and boosted the morale of the Indian Olympic contingent through recordings and video uploads of the national anthem on YouTube. Acer's nationwide campaign, Stand up for the Olympics by standing up for the National Anthem urged consumers to encourage athletes by creating a simple video where they are standing up for the national anthem. For every registration, Acer will make a significant contribution towards the welfare of the Indian Olympic contingent. Acer maintained the momentum of its campaign through multiple initiative rollouts in 90 citie...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Acer India has launched its new notebook range under the TravelMate series - the Acer TM P243.  Powered by the third-generation Intel Core i processor with Turbo Boost Technology, the TM P243 notebook comes packed with a suite of security and connectivity features along with 14" high-definition LED backlit display with a 16:9 aspect ratio. S. Rajendran, Chief Marketing Officer, Acer India, said, "Machine specs, astounding visual graphics with multimedia capabilities, modern software solutions, etc. are a given in this era. We have consciously made an effort to redesign the entire range of Acer products keeping in mind the key aspects that are important for the SMB segments such as Security and Durability. The TravelMate P243 boasts of Acer's own dynamic security technology solution that takes care of Data Protection.  At the same time, we also believe that the TM P243 is one of the sturdiest notebooks in the market....

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Acer has announced a green contest for students across the globe. The Green Contest focusses on "green, innovative, ICT solutions". All students across the globe are welcome to join, without limitation to age, nationality, or gender, as individual or team contestants. Entries will be selected in three rounds of competition; Entry proposals are to be written in English, followed by presentations. The entries will be judged by a panel of respected international academics and representatives from the leading global enterprises. "Along with Acer Inc, we are extremely excited to launch this contest in India. We expect this contest to be a great platform for Indian students to showcase their capabilities and creativity in the field of science. We believe this competition will unearth the hidden talent of all participants stimulating their inspiration and ingenuity, in international innovation beyond borders or barriers and...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Acer India has partnered with Vaulten to offer free cloud space with Acer’s desktop and notebooks. Acer is said to provide 2GB of free cloud space on a private cloud network. The cloud services offered by Acer is believed to give the company an opportunity to address the requirements of its modern age consumers who are tech savvy and require that extra storage space. Consumers can protect data from computers running on multiple platforms spread across offices and other geographies through this Vaulten account. The cloud account comes with a built-in automatic sync feature for file synchronisation across systems. This offer is supposed to be valid on the Veriton, TravelMate, Gateway and Aspire range of commercial and consumer desktops and laptops. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Acer India has announced an end customer offer on its new range of consumer desktops Aspire DTs. Designed for one-to-one eLearning, the DVDs offer a collaborative, fun, interactive and user-friendly tool for children, parents and students. This pack will cover over 45 titles in learning, reference, knowledge, health and lifestyle. Moreover, Acer has built in the content from prominent brands such as Britannica as well. S.Rajendran, Chief Marketing Officer, Acer India, said, “With changing trends, we can no longer ignore the role technology is playing in the education segment. With technology being used as an enabler to better the means of divulging edification, we foresee the benefits of e-learning to have a greater impact on teaching. Understanding the dynamics, Acer has launched this Golden Collection pack to offer e-learning solutions to make learning more exciting and fun. Through this, Acer will not only facilitate innovation ...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Acer has rolled out three exciting offers under their partner engagement programme entitled to channel partners for consumer notebook division. This programme will aim at motivating and encouraging its partner force to engage better with their customers and understand their requirement. Acer’s sustainable channel business model has been pivotal to the company's phenomenal growth.  To celebrate this occasion, the company has outlined performance-based incentives offer, whereby on reaching the set target, partners will be awarded with gifts. The partners will benefit from three broad categories such as Platinum, Diamond and Gold Club.Through this initiative, Acer has offered a once-in-a-lifetime opportunity to 20 lucky channel partners from the country to witness the event in London. Moreover, the company will accommodate them in an Acer hospitality suite. Simultaneously, rest of the partners of the Platinum Club will enjoy and ...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Acer has released its new ‘Carnival design’ Limited edition Aspire One D270 netbook. The brightly coloured 10.1” netbook is said to feature the unique Carnival motif, sporting a bouquet of color droplets splashed upon a pure white backdrop and runs on an Intel Atom dual-core processor that provides smooth performance while conserving power. A hard disk drive up to 500 GB stores all your multimedia, and HDMI connectivity. This diminutive machine boasts a 93% full-size keyboard, and its multi-gesture touchpad makes navigation easy. The Aspire One D270 provides wired and wireless web surfing, email and social networking status updates anytime. S. Rajendran, Chief Marketing Officer, Acer India, said, “It is extremely important for everyone to have a dependable computing choice, especially school and college going students who are looking for a computing device that is lightweight, cost-effective and equally beneficial. Netbook is the p...