VARINDIA IT MAGAZINE

Sony has unveiled Xperia M5 further elevating the imaging experience for young Indian consumers. It offers a beautifully crafted body, slim design and a superior hardware to meet young minded consumer’s style quotient. The device focusses on the importance of camera capabilities and allows consumers to quickly capture meaningful moments of their daily lives. The powerful and compact Xperia M5 also offers a superior viewing and best selfie experience to the discerning customers. This superlative smartphone reflects a confluence of style and technology for the young and value conscious consumers, who seek premium build and exceptional social media experience. Xperia M5 has an impressive 21.5MP rear camera. It provides fast and accurate autofocus shooting. The new Hybrid AF technology packs in both Phase Detection AF and Contrast Detection AF, and at a speed that is industry leading. With the power to capture videos in 4K, Xperia M5 offers the quality and performance of a compa...

Soon after taking the decision on spectrum sharing, Prime Minister Narendra Modi has approved a proposal of the Department of Telecommunications (DoT) on the guidelines for spectrum trading arising from the recommendations of the Telecom Regulatory Authority of India (TRAI). Together with the earlier decision, this is expected to transform the spectrum usage in the telecom sector. The salient features of the norms for spectrum trading shall include:     Spectrum trading will be allowed only between two access service providers. Only outright transfer of right to use the spectrum from the seller to the buyer shall be permitted.     Spectrum trading will not alter the original validity period of spectrum assignment as applicable to the traded block of spectrum.     The seller shall clear all his dues prior to entering into any agreement for spectrum trading. Thereafter, any dues recoverable up to the effective  ... Read more

Tally Solutions is witnessing growing customer traction in Bangladesh, with a total installed customer base of over 4,500. The company has been focussing on expanding its market in global geos, enabling large, medium and small enterprises to automate operations, achieve business efficiency, while bringing in smoothness and simplicity in business operations, through a robust partner network. As a testimony to these developments, poly cable industry, one of the largest and leading manufacturers of poly cables in Bangladesh, recently upgraded a range of operations, from account and inventory management to tracking all areas of Outstanding and Product Movement, to run on Tally.ERP 9 and Tally.Server 9. The company, which produces over 500 categories of wires and cables for various industrial purposes, has been using Tally software since 2005. The company was facing challenges in manual book-keeping, which was both a tedious and time-consuming process for the growing poly cable manuf...

Powered by Mahindra Comviva’s Interactive End-of-Call Notifications (iECON), Idea Cellular has successfully transited to contextual marketing from segmented mass marketing campaigns. Analytics-based contextual marketing has allowed Idea Cellular to achieve significant increase in recharge value. Some of the challenges faced by the operators today are high churn rate and stagnating prepaid revenues as well as recharge counts. Mahindra Comviva’s Interactive End-of-Call Notifications enabled Idea Cellular to reduce customer churn, enhance customer’s loyalty by executing personalized and interactive campaigns which eventually generated incremental revenue. Speaking on the achievement Sashi Shankar, Chief Marketing Officer, Idea Cellular Ltd, said, “Rapid behavioural changes by consumers require focussed and personalized marketing solutions. We are extremely proud to announce that Idea has advanced to real-time contextual and interactive offer campaigns. The solution is based on unde...

Wipro has teamed up with Maxicaster, an end-to-end online managed and operated multiscreen TV solution provider. This alliance will enable Wipro to offer its integration capabilities and professional services on top of Maxicaster’s multi-screen platform solution. The Maxicaster platform, coupled with the complete managed back-end services from Wipro, incorporates all elements required to launch and manage a next-generation TV and multiscreen service. “Wipro sees the OTT video market maturing at a significant pace with broadcasters, mobile operators and studios rolling out their services and firming up their media strategy. Wipro is investing heavily in building a next gen cloud- based solution portfolio.  These investments coupled with the Maxicaster partnership will help in positioning Wipro as one of the most innovative and competitive cloud-based media solution providers. This partnership not only gives us a powerful video OTT platform to serve traditional broadcasters at a...

To meet the growing needs of fast-growing seller base in the country, Amazon.in has announced that it has invested in seven new Fulfilment Centres (FCs). New FCs have been opened in Ahmedabad, Delhi, Kolkata, Nagpur, Gurgaon, Pune and Mumbai.  With the launch of these new FCs, Amazon now has 20 FCs operational across 10 states in India, covering a total area of over 1.6-million sq. ft. with a storage capacity of nearly four million cubic feet. The FCs will allow Amazon.in to offer its Fulfilment by Amazon (FBA) service to thousands of small and medium businesses in these states and empower them to gain access to and service customers across the country at significantly low operating costs. They will also enable faster and quicker delivery of products to Amazon.in customers in these regions... Read more

Verizon has unveiled its new software-defined WAN service using Cisco’s Intelligent WAN (IWAN) technology that harnesses the power of the Internet with the performance and reliability of a private IP network, to help enterprises keep up with the continued growth of network traffic. “With Verizon’s new service, we are taking our IWAN solution to the next level. Cisco IWAN’s open architecture enables Verizon to offer a flexible, highly secure and reliable service to its enterprise customers. With IWAN as the foundation and Verizon’s expertise in network management, the solution will enable enterprises to improve the application experience for their employees and customers,” said Jeff Reed, Vice-President of the Cisco Enterprise ... Read more