VARINDIA IT MAGAZINE

ADATA Technology has launched the Premier SP550 SSD, which uses triple-level cell (TLC) architecture to offer an affordable SSD without compromising performance. The Premier SP550 is the first ADATA drive to include the Silicon Motion (SMI) SM2256 controller, which uses NANDXtend technology to help ADATA implement SSD technologies such as data shaping, LDPC ECC, and a RAID engine for enhanced data protection, stability, and reliability. SLC caching technology has been implemented to boost performance. ADATA Logo ADATA presents SATA 6Gb/s SSD the Premier SP550Kevin Chen, Vice-President, ADATA Technology, India, said, “Our Premier SP550 SSD integrates superior TLC NAND carefully selected and refined with ADATA quality assurance to deliver leading performance, data reliability, and endurance. It provides customers a clear choice for the best storage experience.” The SSD uses TLC flash and the latest SMI controller as a great upgrade solution with a superior cost-performance ratio. ...

ADATA Technology will unveil its extreme performance XPG line: new SSDs (Solid-State Drives) and DDR4 memory module solutions, the new Apple series of products, Type-C mobile accessories and ruggedized products at COMPUTEX. ADATA will flaunt its extreme performance XPG line of products and also XPG Z1 DDR4 Gaming DRAM. ADATA’s newest XPG Z2 is now set to break another world record at 4034 MHz in the DDR4 gaming memory class. ADATA will also show the latest SX930 gaming SSDs featuring SLC cache technology and premier MLC flash that boost overall speed and stability. To give visitors an extremely fast and playful gaming experience, ADATA will hold a Special Force 2 Challenge game in its XPG display zone and will give away SSD and DRAM prizes every day. ADATA will show off its full line of high-performance SSDs and DDR4 memory modules for Cloud / IoT and for consumers. Powered by Marvell’s controller, ADATA’s PCIe SSDs can reach sequential speeds up to 3000MB/s, coming with a great...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   ADATA Technology  has announced its tie-up with Compuage Infocom Ltd. for its  DRAM business across India. The new tie-up is expected to spark new dynamics in the business both for ADATA Technology and Compuage Infocom, with their respective strengths. ADATA Technology, with its in-depth product knowledge in DRAM business and extensive R&D based out of Taiwan, is equipped to provide cutting-edge technology products. Compuage, on its part with and extensive reach and excellent understanding about the India channel market, will foster business to new heights.... See More

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA Technology is strengthening its post sales services in India. In its bid to enhance its strategy for India market, ADATA will now provide immediate table top replacement on Pen Drives and Memory cards in the 4 metros i.e. Bengaluru, Delhi, Kolkata and Mumbai through its authorized service provider. With this ADATA will provide its highest quality of assistance and support to its end-customers in India. Chris Chang, MD, ADATA Technology (India) Pvt. Ltd., said, “Post sales services is one of the key ingredients for establishing the brand in any geography and this one of few steps that we are taking this year to increase our presence in India. While ADATA already has world class products, we are now looking at enhancing the overall customer experience by offering exceptional service support.” Chang said, “Providing table-top replacement involves good amount of investments in terms of logistics and an effective mechanism at th...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   ADATA has launched the DashDrive HV610 external hard drive, which combines a picture puzzle design concept with a SuperSpeed USB 3.0 interface. The exterior of the HV610 body comes in choice of two monochrome patterns, each with interlocking shiny and matte puzzle piece lines with an USB cable stored in its cover. Compared to USB 2.0 in file reads, writes, or data backups, performance of the ultra-high-speed USB 3.0 interface is improved by nearly three times, substantially reducing the required transmission time by as much as 70%. The HV610 external hard drive comes in capacities of 500GB, 750GB and 1TB, and a choice of black and white colors.  For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   ADATA Technology launched XPG SX910 solid state drive, a significant broadening of the popular and powerful XPG line of storage products. The SX910 features a 7% capacity increase over common SSDs that use a SandForce controller, delivering a powerful combination of capacity and high performance with a five-year warranty. The XPG SX910 uses new optimized firmware to maximize utilization of the NAND Flash components, allowing for full use of the available storage capacity. This zero percent over-provisioning in the design and engineering of the SX910 is implemented with no loss to performance- Maximum 4k random read/write speeds are 50,000 and 85,000 IOPS respectively, with sequential read and write speeds reaching 550 and 530MB/sec. In addition, the SX910 undergoes an improved screening process for the Flash IC chip selection. With capacities of 128, 256 & 512 gigabytes, the SX910 is said to be positioned to meet the rigoro...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   ADATA Technology has launched the DashDrive UV110, a portable storage solution which comes in a range of four colours. The housing of the DashDrive UV110 includes the handy features of a thumb-actuated sliding USB connector, and an integral strap hole for use with a keychain.  Equipped with a USB 2.0 interface, the UV110 is available in 32, 16, 8 and 4 gigabytes and poised to appeal to those who are looking for an economical storage device. Furthermore, this dash drive comes in navy blue, milk white, cotton candy pink, and caramel brown colours. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   ADATA Technology has launched a new Secure Digital High Capacity (SDHC) and Secure Digital Extended Capacity (SDXC) Ultra High Speed I (UHS-I) U1 memory cards. ADATA's new Premier Pro SDHC and SDXC cards make the most of the UHS-I specification, providing read/write speeds up to 95/45MB per second for the 16, 32 & 64 gigabyte capacity cards. This remarkable transfer performance is combined with data protection features required by expert users, including: X-ray proof construction, resistance to extreme temperatures, error correcting code (ECC) and write-switch protection functions. Ray Chu, Product Manager, ADATA said, "The faster transfer speeds of these Premier Pro cards will optimize performance for photography professionals, especially in continuous burst mode shooting and high dynamic range (HDR) imaging capture. Furthermore, they are designed and engineered to ensure reliability and durability of captured image...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA has announced the introduction of the DashDrive Durable HD710 portable hard drive. The DashDrive family is the newest addition to the company's impressive lineup of storage devices, signifying mobile, rapid, and dependable data access. The housing of the HD710 is comprised of a unique silicone material, and the drive incorporates military-grade shockproof and waterproof (IPX7) construction with an ultra-fast USB 3.0 interface. This latest Mil-Spec compliant drive is capable of handling the toughest conditions, and still delivers the blazing fast USB 3.0 transmission speed consumers have come to expect. The USB cable tucks into a wraparound exterior slot in the drive casing that matches the highly practical characteristics of the device. The DashDrive Durable HD710 is available in capacities of 500 GB, 750 GB, and 1 TB. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA Technology has unveiled its latest slim profile USB Flash drive, the DashDrive UV100 with a length of only 41mm and a thickness of just 5.8mm. The DashDrive UV100 incorporates the capless design that has proved to be a successful hallmark of ADATA Flash drives, eliminating the risk of cap loss. An integral strap hole makes the drive easy to carry on a lanyard or keychain. However, the key feature of the product may well be its highly competitive price point, which will make the UV100 an ideal option for those who use Flash drives on a daily basis and are looking for a highly portable backup drive. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA has introduced new single piece 8GB DDR3-1600 high-density memory modules. These 8GB Premier Series DDR3-1600 single piece memory modules allow users to boost system performance over the limitations of memory slot availability. The Premier Series 1600Mbps DDR3 240-Pin (Unbuffered DIMM) is standard pin design modules operating at 1.5 volts, with bandwidth up to 12.8 Gb/second (PC3 12800). The memory modules are made of high density 4GB DRAM. All the modules are in accordance with JEDEC (Joint Electron Device Engineering Council, JEDEC Solid State Technology Association) and RoHS design and production standards, simultaneously ensuring compatibility with all computer systems adopting the same standard, and are ecologically sound products. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA has announced its presence at an open house event coinciding with the 2012 International Consumer Electronic Show (CES) in Las Vegas. At the occasion, ADATA is said to unveil new and upgraded products, as well as hold live demonstrations to showcase the new additions to the company's lineup. Visitors are expected to have a chance to see the ADATA products, the H710 External hard drive, and XPG DDR3 2400G DRAM modules. Other featured products to be presented include the N005 Pro, which reaches new performance heights for the company's USB 3.0 Flash drive line-up. Also on display will be high-performance Premier Series UHS-I SDXC and microSDHC memory cards. The event will take place from January 10 to 13 at The Venetian Resort - Hospitality Suite, located at 3355 Las Vegas Blvd., South Las Vegas, NV 89109. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA Technology has introduced the S396 Solid State Drive (SSD), providing a needed cost-effective entry solution to what is often seen by consumers as a high-priced component market. After extended periods of use, many computers see a marked decrease in system speed. A common method seen to eliminate this problem is to upgrade the hard drive to a SSD. Because the method by which SSDs transfer data is entirely different from that of conventional hard drives, SSDs provide markedly higher speeds. In addition, SSDs have further advantages of low heat-discharge, low power-consumption, lightweight structure, and high impact resistance. The S396 utilizes optimized firmware. In normal situations, 90% of computing tasks involve transfers of data packets 4KB in size. This means that the performance of 4KB file transmission plays a critical role in users' experience. The S396 runs 44K IOPS of 4KB random write and 280/250 MB/s of sequential read a...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA Technology has launched a free online repair tool for the USB Drives. The experience of suddenly being unable to retrieve any file from the USB Flash Drive, or seeing a message from the operating system saying that the drive needs to be formatted is frustrating to everyone. "ADATA USB Flash Drive Online Recovery" is a tool designed to help users restore drive function through rebuilding the firmware and formatting the drive. By using "ADATA USB Flash Drive Online Recovery" tool, users will effectively save time and reduce costs over traditional repair and service methods. The successful repair rate through this online utility is expected to be 80% or higher. ADATA's "USB Flash Drive Online Recovery" tool is available as a free download at the ADATA official website anytime and from any location. Currently, this software is available in three language versions - English, Traditional Chinese and Simplifi...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Inspan has announced the availability of 4GB and 8GB S805 Sports USB flash drives from ADATA. The USB flash drive-S805 is decorated with the zinc alloy frame. It combines USB swivel-design and functionality in a small device, and hence eliminates the losing-cap problem. Used like a carabiner design, S805 can be easily clipped on a key chain or a bag as mobile storage equipment. S805 series comes in red and gray colours. With a dimension of 61.7 x 19.0 x 9.3mm (L x W x H), it just weighs 25g. It supports Windows 98 or the latest Windows 7, Mac OS 9 or Mac OS X 10.6, or even Linux Kernel 2.4 or later. "Designed after a carabiner, the ADATA S805 USB flash drive harmonically blends delicate craftsmanship with a touch of style. This series is designed to get the sporty look for the pen drives. All the trekkers can now clip this newly designed pen drives on to their travel bags or key chains and stay carefree from losing the drive caps, as th...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA has launched NH13 portable hard drive for business and professional users which sports a USB 3.0 interface and a classic metallic finish. For users of netbooks and USB compatible mobile devices, the NH13' has sleekly designed aluminum case which provides scratch resistance and a sophisticated touch to data mobility. Therefore, this portable hard drive comes in black and silver colours. They are available in 500GB and 750GB capacities, providing handy portable databases of personal data and media content. The NH13 provides transfer capability for large files in a short time, saving time at home and on the go. The high shock resistance that is a hallmark of ADATA portable devices provides some of the best data protection available on the market for this kind of drive. For More Details See www.varindia.com

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA Technology has announced the first shipments of its highly anticipated S511 solid-state drive (SSD). The S511 is the company's first foray into the latest SATA 6 Gb/sec specification that employs the SandForce SF-2200 series controller. The timing of this release is consistent with the company's historical balance of speed and thorough testing of new technologies. YJ Choi, Senior Vice-President, ADATA, said, “ADATA does comprehensive testing and review before bringing products to market, to ensure that our customers enjoy a worry-free experience for their systems and data. We are confident that the S511 will provide dependable performance at industry-leading transfer speeds.” Extensive internal testing has confirmed read and write speeds twice that of SSDs using the older SATA II specification, with all hardware and firmware elements working flawlessly. In simulation trials, the S511 reached 550/520MB read and write speeds resp...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Adata Technology has rolled out its BN Series of power supply for personal computers, which is targeted towards consumer and professional users who are looking for economical solutions in energy-efficient power. According to the company, with 80 Plus Bronze certification, the series offer up to 85- per cent efficiency, while the 95-per cent Active Power Factor Correction (PFC) minimizes power loss. The series comes in four wattage models to meet a wide range of individual user needs, and all models meet both the European Energy Using Products Directive (EuP) and The American Energy Star 5.0 standard. The textured laminated surface product series features 400/450/500/550 wattage, FATX12V Ver.2.3 PCI-E Connectors. An aesthetic touch on what is often a bland system component is the patented design pattern on the laminated steel shell. The series power supply units are now distributed through selected distributors and resellers. For More Details...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE ADATA Technology has released a channel reward programme to its official distributors on the purchases of Flash products. With this programme, the ADATA hummingbird brings the best gifts in time for the Holi festival, to help celebrate the event in all its splendid colour. After an overwhelming response for cricket vouchers scheme, ADATA has announced another reward scheme to its official partners, exclusively for Ingram Micro, Rashi Peripherals, Technocrat Infotech and INSPAN Infotech. Resellers and dealers whose purchases reach 3,000 numbers of Flash products in pen drives, SSDs, and microSD cards from those official distributors will be awarded a 2 nights 3 days trip to Thailand. In order to further improve solid business partnerships with resellers, such reward programmes could positively affect potential channel selling behaviours. Managing Director at ADATA India, Chris Chang, said, "ADATA will continue to launch certain scheme pa...