Canon experiences diminished Inkjet printer sales
VARINDIA- INDIA'S FRONTLINE IT MAGAZINE
Canon is experiencing a fall in the sale of its inkjet printer in the domestic market, diminishing personal computer sales as well, but it is believed to reverse the trend from October through household sales. Canon is said to promote the sales of inkjet printers to household users through exclusive retail showroom 'Canon Image Square'. Canon India President & Chief Executive, Kensaku Konishi shared, "With PC market saturating, the function of inkjets is also diminishing and so are their sales. Declining PC market is threatening this segment now, but using inkjet multifunction and new products we will try to increase sales again from the fourth quarter (beginning October). At the moment our market share of inkjet printer is around 15 percent. We will try to acquire 20 percent by end of this year. The domestic digital printing market is around Rs. 1,000 crore and growing at 25 pc annually. Our market share in laser printer ...