VARINDIA IT MAGAZINE

Edimax Technology has entered into strategic distribution partnership with Link Telecom Pvt. Ltd, who has been appointed to distribute Edimax's Consumer, SMB & Enterprise (Edimax Pro) portfolio. Edimax clearly focusses on expanding its distribution in various parts of the country and create widest reach to its consumers. Commenting on the new partnership, Sanjay Joshi, Country Manager (India & Subcontinent), Edimax, said, "We are confident that Link will bring value to Edimax business overall and help nurture in SMB, Enterprise segment as well to help growing consumer portfolio. Link team has good market reach in different geographies which will definitely leverage Edimax portfolio. Partnering with established and professional distributor like ‘Link Telecom’ is part of our strategy to seize new business opportunities and tap untapped channel." Read More

Trend Micro has appointed Pune-based NNR IT Solutions L.L.P. as the exclusive national distributor for its consumer products line. NNR IT will distribute TrendMicro’s PC Antivirus, Internet Security, Maximum Security and Mobile security products and services to channel partners and customers across the subcontinent. In this agreement, the later will assist the former in bolster its business growth and consolidate its leadership position in the Indian IT consumer security market. NNR IT Solutions is present in 15 states with 50+ locations and a reach of over 3,000+ channel partners... Read more

Samsung has selected Creative Peripherals as the National Distributor. Creative Peripherals will market Samsung monitors, which are well known for their aesthetics and quality. This association with Samsung is not only prestigious for CPDPL, but it will also allow company to extend better value to partners. CPDPL has very good reputation and goodwill among its channel partners, very good relations with large format retailers and strong presence in e-commerce. These strengths combined with brand like Samsung which is well known for trust, aesthetics and quality and after-sales service will create a great value for the brands like CPDPL and Samsung... Read more

BenQ has announced its tie-up with Iris computers as their National Distributor.  With the association, Iris Computers is entitled to distribute the entire range of projectors and monitors from BenQ India. Rajeev Singh, Managing Director, BenQ India, said, “Iris Computers has a wide knowledge, network and an in-depth understanding of both consumer and B2B technology market. We are confident that their rich background in the industry and an exceptional distribution reach will help us strengthen our goal of increased market penetration in the year 2015. We look forward for a mutually rewarding strategic relationship for both the companies.” Iris has more than 35 billing locations across countries which have full-fledged offices having sales, operations and finance team to support channel partners in fulfilling their customer’s orders. Today, its channel base consists of 2,500 channel partners, aggregators, regional distributors and large SI partners to whom they supply high-en...