Cisco accelerates Partner-Led Investments
VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Cisco has reiterated its commitment to the Partner-Led strategy, a scalable go-to-market model designed to address the growing small business and mid-market segments in India. Backed by significant investment, Cisco's Partner-Led strategy will focus on increasing geographical reach, building partner capability and drive business for products, solutions and services specifically for the India market. Pramodh Menon, President of the Partner Business Group, Cisco India & South Asia, said, "Over the past years, we have experienced remarkable growth in the Partner-Led segment. Today, this segment is a major contributor to Cisco's revenue in the country, with significant headroom for market development and expansion, particularly in the tier-II and upcountry markets. With the right mix of solutions and strategy, we are focussed on opportunities to grow the business for our partners and will make the investments needed to accelera...