Vodafone strengthens its footprint in Maharashtra and Goa
Vodafone has invested over INR1,050 crore on ramping up its network and distribution and retail presence in Maharashtra and Goa circle over the past 12 months (April 2014–March 2015). The company has been focussing on closer engagement and enhancing customer experiece in an endeavour to be future ready. Pursuing an accelerated growth strategy since April 2014, Vodafone has expanded its network footprint by adding over 3,000 new 3G and 2G sites across Maharashtra in the last financial year. During this period, Vodafone has increased its exclusive retail footprint by rolling out 17 Vodafone Stores and 200 Vodafone Mini Stores. With this ramp-up, Vodafone has further strengthened its position in Maharashtra and Goa across relevant industry parameters – network coverage, subscriber base, retail footprint and revenue market share (RMS). Ashish Chandra, Business Head – Maharashtra and Goa, Vodafone India, said, “Gaining the trust of our customers and winning the distinction of being...