Acer's Olympic Campaign tastes success

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Acer's Olympic Campaign tastes success 
Today, the citizens of the country stand united and show immense pride and fulfilment in receiving the achievers of the Olympic 2012. Acer celebrates this moment with all its supporters who registered at the Stand by Your Nation campaign launched two weeks ago. The company is said to have received tremendous support from more than thousands of Indians who passed on their best wishes and boosted the morale of the Indian Olympic contingent through recordings and video uploads of the national anthem on YouTube.
Acer's nationwide campaign, Stand up for the Olympics by standing up for the National Anthem urged consumers to encourage athletes by creating a simple video where they are standing up for the national anthem. For every registration, Acer will make a significant contribution towards the welfare of the Indian Olympic contingent.
Acer maintained the momentum of its campaign through multiple initiative rollouts in 90 cities across the country. During this season, the company also introduced limited edition merchandise, especially for the Olympics. 
S. Rajendran, Chief Marketing Officer, Acer India, said, "Owing to our strong association in the field of sports, it was but natural for us to conceptualize a campaign linked to the Olympic. Through our campaign, we aimed to bring the entire nation together to boost the morale of the Indian Olympic contingent. We are extremely pleased and delighted with the incredible response we have received from the public so far."

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