VARINDIA IT MAGAZINE

IBM has powered YES BANK, India’s fifth-largest private-sector bank, with IBM API Management solution to provide an enhanced digital experience to its existing and potential customers. Anup Purohit, Senior President & Chief Information Officer, YES BANK, said, “The Indian banking industry is at an inflection point, wherein technology is the key enabler driving market penetration and growth. We were looking for a proven partner in this field. We are extremely pleased to have IBM, helping us in our digital journey. IBM solutions like API Management and MobileFirst will help us further enhance our offerings to customers seeking seamless integration of their financial supply chain with the bank, while enabling us to improve business performance .” Read more

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   Intending to help business leaders accelerate mobile initiatives, IBM(NYSE:IBM)  has announced a significant expansion of its  IBM MobileFirst Application Development portfolio , new industry-specific IBM Ready Apps, and the opening of 18 new IBM MobileFirst studios around the world. The new offerings will help developers from enterprise and born on the web companies quickly design, deliver and deploy secure mobile apps - preventing data leaks and vulnerabilities - with the same speed and simplicity that consumers have come to expect, at enterprise scale.  "As mobile apps become a primary touchpoint with customers, the stakes run high to delight consumers while the cost of a poor app can be significant to both the brand and bottom line. IBM's mobile platform, apps and studios are designed to help businesses accelerate the adoption of a mobile strategy for business growth," said  Prashant Sharma, Country Leader, ...