Taproot boosts brand imagery of Karbonn Mobiles
VARINDIA- INDIA'S FRONTLINE IT MAGAZINE Karbonn Mobiles has roped in Taproot as its creative partner, wherein going forward, Taproot claims to focus on Karbonn Mobiles’ 360 degree creative and marketing communication and to build up a strong Brand Imagery in Indian & Global market. While shortlisting Taproot amongst the best of creative agencies with domain expertise, the communication focus will be on the smart product portfolio and will build up a distinctive niche’ for the smartphone and tablets segmentation in the highly engaged Indian mobile market. Shashin Devsare, Executive Director, Karbonn Mobiles said, “We are happy to have Taproot as our creative partner who will be responsible for providing 360 degree creative inputs on TV, Print, Digital and Retail Merchandising. After successfully creating a wider brand awareness and deeper penetration in domestic and international markets our next step is now to focus on solidifying the strong brand imagery of Karbonn ...