Leading pharma companies adopt Cirrius PharmaCRM Platform on Microsoft Azure

Cirrius PharmaCRM Digital Platform on Microsoft Azure has been adopted by the leading pharmaceutical companies such as Cipla, Ranbaxy and Biocon for enabling multi-channel digitization of medical engagements. The platform rides on three components, the base CRM platform, Closed Loop Marketing and the Phyzii engagement platform that fuels effective interactions between pharmaceutical companies and their network of medical reps, physicians, patients and the supply chain.
The Cirrius PharmaCRM that digitally enables the pharma and life sciences companies runs on Azure in the Microsoft cloud and is available on Windows, iOS and Android mobile platforms. More than 50% of the large pharma and life sciences enterprises have created their digital lounges to engage, transact and service over 1,00,000 users consisting of medical reps, physicians and other elements of their ecosystem on the Cirrius Platform across 20 countries. Cirrius now features in the Gartner 2015 CRM Vendor List.

“At Cirrius, we are digital transformation enablers to pharma companies to help them improve their engagements with their reps, physicians and patients by using our PharmaCRM platform and creative digital content creation. The platform-agnostic and open capabilities of Azure allow us to focus on strengthening the content and quality of stakeholder engagement while rendering across devices and platforms is facilitated by Azure. The analytics capabilities in Azure further help us derive meaningful insights,” said Kapil Kuwelker, Founder & CEO, Cirrius Technologies.

Subscribers of the Cirrius PharmaCRM Digital Platform see a digital transformation in their engagements. Medical reps are now more productive and effective. Coverage of physicians goes up to more than 90%. In clinics effectiveness is significantly higher with rich interactive content being detailed to the physician. Physician engagements are at an all-time high with 60% physicians engaging on Phyzii. And, finally, the decision-making capability based on analytics coming from various products on the platform leads to quick and informed decisions...  See more

Comments

Post a Comment

Popular posts from this blog

N Chandrasekaran appointed chairman of Tata Sons

Image
The board of directors of Tata Sons, at its meeting has unanimously appointed N Chandrasekaran as executive chairman, Tata Sons. N Chandrasekaran shall take charge from February 21, 2017. The board of Tata Sons said, “Chandrasekaran has demonstrated exemplary leadership as the chief executive officer and managing director, Tata Consultancy Services. We believe he will now inspire the entire Tata group to realise its potential acting as leaders in their respective businesses, always in keeping with our value system and ethics and adhering with the practices of the Tata group which have stood it in good stead.” Chandrasekaran was the chief executive officer and managing director of Tata Consultancy Services since 2009. A Tata lifer, he had joined the company in 1987 and was appointed as a director on the board of Tata Sons on October 25, 2016.
Read more

Fake GST invoice scam; 215 people arrested, ₹700 cr recovered

Image
Fake GST invoice scam; 215 people arrested, ₹700 cr recovered:  The   Directorate General of GST Intelligence (DGGI)   has recovered more than ₹700 crore from the arrested 215 people and in the last two months. The individuals who have been arrested for   GST fake invoice frauds   and are fly-by-night operators who fraudulently avail, pass on and utilize input tax credit (ITC) in multi-layered scams. The GST intelligence authorities have also registered over 2,200 cases and have unearthed more than 6,600 fake   GSTIN   entities. “Out of the 215 arrests so far there are 71 masterminds, 81 proprietors, 36 director/managing directors, 15 partners, 3 CEOs, 6 chartered accountants and one each of company secretary, broker, and GST practitioner,” the statement said.   The recent usage of data analytics, data-sharing and AI along with BAFTA tools has helped the agency to detect fraudsters with precise inputs. The DGGI in its statement also said that the arrested include several managing dir
Read more

Visa buys NFT based CryptoPunk and paid $150,000 in Etherium

Image
Visa buys NFT based CryptoPunk and paid $150,000 in Etherium:  Leader in the digital payments   Visa   has purchased a digital CryptoPunk for $150,000, marking the company's first ever   NFT   purchase. The deal is clearly shows that, Visa is stepping into the world of NFTs with its purchase of   CryptoPunk 7610 .   Going forward, NFTs and Visa to align and integrate them in new brand strategy to gain a sizable market share. However, NFTs have often been compared to physical collectible items like rare trading cards and works of art.   The CryptoPunk 7610, which feBlatures a female punk with a mohawk and large green eyes. "We envision there could be a future where your crypto address becomes as important as your mailing address," Visa's Head of Crypto said.   An NFT - which stands for non-fungible token - is a unique digital asset designed to represent ownership of a virtual item. Unlike bitcoin and other cryptocurrencies, NFTs can’t be exchanged like-for-like with an
Read more