Aircel makes mobile data affordable with new initiative
Aircel, through its “Be Online with
Aircel” initiative, continues to innovate in its product portfolio to
encourage people to experience the benefits of mobile internet. Under
this umbrella initiative, Aircel has introduced a host of products that
offer maximum affordability for mobile data to consumers, such as Free
Basic Internet and Unlimited 3G @ Rs.9 per day, essentially to help
bridge the significant divide between urban and rural India in terms of
mobile internet consumption. The many successes of Aircel’s “Be Online
with Aircel” initiative with propositions include striking jumps of 53%
in data revenue and 65% consumption growth in a little less than a year
for Aircel.
Aircel has also introduced a
revolutionary data proposition of providing “1 GB for all” mobile
internet to all prepaid customers at a price which is affordable and
will ensure that all customers can enjoy a meaningful internet
experience of at least 1 GB. The validity of the pack changes as per the
customer’s usage pattern...Read More
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