HP and Royal Challengers Bangalore come together for T20 season 2018

HP Inc. India has announced its partnership with Royal Challengers Bangalore (RCB) for the upcomg T20 season. In an effort to better engage with millennials, HP will be the principal sponsor of the highly popular cricket team, led by youth icon and cricketing legend, Virat Kohli. Through the partnership, HP will occupy the commercial space on the front of the RCB playing jersey.


With this partnership, HP aims to connect with millions of consumers across India as the leading technology provider. As part of the collaboration, HP will have visibility across retail outlets, on-ground activations, team jersey and will feature in promotions & activations led by RCB team and management. Further, RCB players will be visible in HP led promotions/activations....Read More

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