Shenzhen Tenda forays into India

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Shenzhen Tenda Technology, in partnership with Salora International, is foraying into the Indian market.

Shenzhen Tenda Technology is planning to launch 19 products, including wireless broadband routers, LAN adapters, modem routers, fast Ethernet switches, Web Smart Gigabit Ethernet Switches and Media Converters in India.

Allen Wu, Market Manager, International Business, Shenzhen Tenda Technology, said, "India is a very significant market for us and presents a huge opportunity to tap. We are very glad to partner with Salora International Ltd. as this association will provide strong inroads for our world-class products in the booming Indian market. Salora brings to the table a deep reach across the country through its 28 branches and extensive product knowledge. We are pretty confident that with the support of a strong marketing and distribution partner like Salora, we will soon be able to establish our strong presence across India."

Gopal Jiwarajka, Managing Director, Salora International Ltd., added, "We are happy to extend our support and expertise to a leading global brand like 'Tenda' and hope for a pan-India presence within a short span of time. With rising awareness levels in India and consumers becoming more demanding, it has been our constant endeavour to bring the best brands that enhances our customers'lifestyle with international class solution offerings. Salora has always allied with brands and companies who have firmly established leadership status in the world for its quality and technology."

Speaking on the occasion, Vinit Shangle, Head - IT Peripherals, Salora International Ltd., said "With Tenda's networking and connectivity products, we will first target small and medium enterprise (SME) and small office and home office (SOHO) segments. With the right kind of products, we intend to address the problem of low level of penetration of networking equipment in the SME and SOHO segments, which will help us establish leadership position in the long run."

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