BirdRes partners with PVR Cinemas for booking movie ticket(s)

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

BirdRes has recently partnered with PVR Cinemas for booking movie ticket(s) to offer value add-ons to its customers. The cinema tool allows BirdRes customers to select show timings, seats and other preferences for a hassle free movie watching experience. Customers can book their ticket(s) through an agent credit limit or an agent credit card on its website. Tickets can then be collected at the PVR outlets by showing the transaction SMS or e-mail confirmation along with a photo identity card. This is the first B2B partnership for PVR, enabling the customer to pay through the credit shell via BirdRes, without providing any credit card details.

Ankur Bhatia, Executive Director, Bird Group said, "We are delighted that PVR Cinemas have chosen BirdRes as their preferred B2B partner to offer their services. This collaboration with BirdRes will help customers to book their movie ticket(s) through the easy credit shell facility. Partnerships such as these are an important step for constantly innovating and developing new unique solutions catering to the demand from our customers and partners. This further augments the group's strength and position as a pioneer in providing a wide array of services and solutions to its partners."

Also, speaking on the partnership, Sanjiv Kumar Bijli, Joint Managing Director, PVR Ltd. said, "With our partnership with BirdRes we have extended our services on B2B platform as well. The initiative will help in our strategic intent of enhancing our accessibility by providing PVR patrons another alternate means to book tickets. We at PVR are constantly driven to provide unmatched services to our customers in the entertainment industry. We are hopeful that this partnership will help in building a foundation of a mutually rewarding relationship for both the brands."

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