Connectiva Systems brings Mobile Analytics

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Connectiva Systems Inc. has unveiled Connectiva Mobile Analytics, as a part of its customer experience analytics platform. This end-to-end application suite allows telecom operators to understand data, content and application consumption across all mobile portals and channels.

The suite includes the following key modules- Premium Content Analyzer, Mobile Web Analyzer, and Mobile Application Analyzer.

Anandan Jayaraman, Chief Product & Marketing Officer, Connectiva Systems said, "Connectiva Mobile Analytics is a unique offering that helps operators address growing needs to understand subscriber activity related to data services. With smart phone proliferation and the explosion of data on mobile networks, enhanced customer and network intelligence has the potential to shape the future of both telecommunications and advertising industries.'


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