Lenovo strengthens its Indian SMBs Market

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Lenovo strengthens its Indian SMBs Market

Lenovo has unveiled an entire range of laptops, desktops and all-in-ones, keeping in mind the requirements of the segment. Aptly named EDGE, which is part of the "Think" family, is coupled with features of style and entertainment that an SMB seeks.

The new range of over 10 products include ThinkCentre Edge 91z, ThinkCentre Edge 71z, ThinkCentre Edge 71, ThinkPad T420, ThinkPad X220, ThinkPad Edge E420s(SSD), ThinkPad Edge E420, ThinkPad Edge E420s (HDD) and Lenovo B570. All the products are equipped with Enhanced Experience 2.0 for Windows 7.

Rajiv Rao, Director, SMB, Lenovo India, said, "We are offering PCs that can withstand the vagaries of an SMBs' growth journey by offering unmatched performance blended with attractive design and affordable pricing. Our Edge range of PCs offer worry-free computing, enabling users to accomplish their business goals and balance their personal lives. The Edge range is carefully designed to optimize user experience with style coupled with the ThinkPad quality experience."

Lenovo has also outlined its plan for achieving hyper growth in the high potential Indian SMB market. With an aim to replicate its superlative growth in the enterprise segment and the impressive inroads, it has made into the consumer space.

Amar Babu, MD, Lenovo India, said, "Lenovo's overwhelming growth over the last few quarters is a testimony to the success of our Protect and Attack strategy. We strongly believe that going forward the Indian SMBs will be the growth engine of our economy. We, therefore, are putting SMBs at the core of our attack strategy and aim to play a leading role in the space."


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