Yahoo! India presents Big Idea Chair Award 2011

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Yahoo! India presents Big Idea Chair Award 2011

Yahoo! India has opened entries to the second annual Big Idea Chair award. With over 183 entries last year, the Big Idea Chair awards invite contributions by clients, agency strategists, media gurus and individuals who have creatively leveraged the digital advertising platform. The award ceremony will be held in October 2011 in New Delhi.

Celebrating the quest for advertising campaigns, the Big Idea Chair, recognizes some of the best work by the online advertising community that enabled marketing excellence in digital advertising. Advertising agencies can submit entries that have included the use of the Internet as part of their media mix strategy over the last twelve months. All entries will be adjudged on creativity, proven results and flawless execution.

This year's Big Idea Chair award presents nine award categories which include, Best Use of Display Advertising, Best Online Video Advertising, Best Use of Social Media, Best Use of Technology, Digital 360 degree Award, Yahoo! Big Idea Chair Award, Best Use of Mobile Advertising, Best Use of Search and Best Use of Regional Languages.


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