SAP rolls "Build and Sell" program for channel partners

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

SAP has introduced a "Build and Sell" program that enables SAP channel partners to build, market and sell analytic applications based on technology from the SAP Business Objects.

Through the build and sell program, SAP offers channel partners easily extend their reach by marketing and selling their intellectual property. For customers, especially small and midsize enterprises (SMEs), this new approach allows them to identify and quickly deploy analytic applications that are custom-tailored to their own distinct industry needs.

"The new build-and-sell model presents a compelling value proposition for all parties - customers, partners and SAP. This new approach supports partners in delivering repeatable and sustainable solutions that are quickly deployable for rapid return on investment. The solutions are built upon the power of partners' industry or line-of-business expertise, said Fritz Neumeyer, Sr. VP, Volume Reseller & Services Partners, SAP.

"Infotrust's BI Accelerator provides best-practice data models and semantic layers that help enterprises using MS Dynamics AX to implement business intelligence in weeks instead of months. Customers can achieve fast time to value by plugging the ETL tool onto their data source and load data into the Infotrust data model. The rest has been pre-packaged in the BI Accelerator," said Jorgen Sand Christensen, Partner & Alliance Manager, Infotrust.


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