HISTORY Channel now available on Mobile Platform
HISTORY, which debuted its India edition on October 9, 2011, is now available on the Mobile Platform across the country. HISTORY will be available on Live Streaming as well as Video On Demand on GPRS-enabled mobile phones. To access the application, the user will have to send the keyword "HISTORY" as an SMS to 51818. The user can chose to either view the channel or key episodes from a particular show.
This service is available via Mobile TV across all leading mobile operators such as Vodafone, Airtel, Idea, Aircel, BSNL, MTNL, Reliance, Tata DoCoMo and Tata Indicom. There will be different subscription charges based on the package, viz. daily (Rs.7/-) or monthly (Rs.150/-) based on the user's choice. The service will soon be available in other Indian languages as well.
Ajay Chacko, President, A+E Networks I TV18, said, "It is our endeavour to ensure that our innovative and cutting-edge content reaches every possible audience with access to a screen - be it a TV screen, a computer screen or a mobile phone screen. By making HISTORY available on the mobile platform, we have once again taken a step in the direction of broadbasing and growing this genre in India."
HISTORY has partnered with Hyderabad-based Apalya Technologies, which will enable the channel to power its content on Mobile TV.
Vamshi Reddy, Founder & CEO, Apalya Technologies, said, "We are pleased to be offering a great factual entertainment channel like HISTORY on board. With Live Streaming and Videos on Demand, it is surely a good value add to different mobile and Internet users."
For More Details See
www.varindia.com
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