Nokia rolls out window based Smartphones in India

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Nokia rolls out window based Smartphones in India

Nokia has launched Nokia Lumia family of smartphones based on Windows Phone in the country. The Nokia Lumia 800 and Nokia Lumia 710 will be available in select retail stores across key cities and towns in mid-December. Both devices will be available for pre-order starting early December.

Nokia Lumia 800 features leading imaging capabilities and new signature experiences. It also offers Nokia's social and Internet performance with one-touch social network access, easy grouping of contacts, integrated communication threads and Internet Explorer 9. The Nokia Lumia 710 can be personalized with interchangeable back covers and thousands of apps.

D Shivakumar, Managing Director, Nokia India said, "Our announcement demonstrates remarkable progress that we have made as a company against our new strategy announced in February 2011. It signals our intent and agility. It also reflects our commitment to the Indian consumers in bringing to them our latest in smartphones. Over the past few months, we have been gearing up the ecosystem for the Nokia Lumia family in India and today we have in place strong operator partnerships, an all-new retail look and a ready developer ecosystem delivering rich content to make the Nokia Lumia experience a truly amazing one for Indian consumers."

Bhaskar Pramanik, Chairman, Microsoft India said, "We are very excited about the unveiling of the first Windows Phone based Nokia Lumia smartphones in India. They further strengthen the Windows Phone promise of making smartphones more people centric. The Nokia Lumia devices are a powerful combination of Microsoft and Nokia's core assets and deliver new experiences through the integration of service assets across location, search, entertainment, social, advertising and commerce."

Moreover, The Nokia Lumia smartphones also has several apps preloaded on to them such as Contacts Transfer and App Highlights, which showcases top apps and is integrated seamlessly with the online Windows Phone Marketplace.


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