Yahoo! India announces partnership with OLX.in.

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Yahoo! India announces partnership with OLX.in.

Yahoo! India has announced an annual advertising partnership with OLX.in. As part of this partnership, Yahoo! India homepage is said to feature a permanent OLX link under the featured partners section directing users to the OLX site. Yahoo! will also leverage display advertising capabilities on its premium media and communication properties to help OLX grow its brand and consumers in India.

Arun Tadanki, MD, Yahoo! India said, "Yahoo! is best positioned to connect brands with the right target audience. OLX's permanent presence on India's most visited homepage will provide it with access to Yahoo!'s vast reach. Our advance display advertising solutions and superior targeting capabilities will provide strategic advantage to OLX's marketing efforts in India."

Amarjit Batra, Country Manager, OLX.in said, "India is an important market for us and our partnership with Yahoo! underlines our commitment towards the same. Our association with Yahoo! provides us an extensive platform to engage with the vast set of untapped consumers across the 1000+ cities where we are present. This alliance will help us to make more people aware about the OLX brand proposition and offer them the best options to buy, sell, and rent products and services within their city."


For More Details See

www.varindia.com

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