Green Peace saves Forests with ZipDial

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

The Indian arm of Green Peace, the International environmental NGO has taken a route to make people pledge against the coal mining in regions like the Chandrapur region of Maharashtra or Singrauli in an ordeal to save our forests. The NGO has tied-up with a Bangalore based mobile technology company, ZipDial to make it effortless for people to pledge for the campaign.

ZipDial has provided a number for the Green Peace campaign that anyone could simply ZipDial, or dial a missed call on, to pledge. Supporters also get a chance to refer their friends and win a badge.

Valerie R. Wagoner, CEO, ZipDial said, "We are delighted that our platform has been useful for this important cause. The campaign has produced good results and this is the core advantage of running a campaign on ZipDial platform. One does not need a fancy phone or data connectivity to participate. Any phone with simplest of features can be used to participate in a ZipDial campaign, hence resulting in a high engagement ratio for the marketers spend. Not many platforms can result in such numbers for any campaign with minimum promotional budgets."


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