Nokia brings new Smartphones with timesPoynt application

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Nokia brings new Smartphones with timesPoynt application

Nokia has launched the Nokia Lumia 710 and Nokia Lumia 800 smartphones, which come preloaded with the timesPoynt application. The new app, developed in partnership with Times Internet Limited (TIL) and Poynt Corporation will enable users in India to move beyond discovery of their local area to locate restaurants, nightlife, events, movie theaters and weather information.

A free application powered by data from Timescity.com, timesPoynt features the ability to allow users to click-to-call businesses, get directions, browse listing websites, send details to a friend or add listings to their device calendar or address book.

"Preburning timesPoynt on Nokia Smartphones, augments our reach in the savvy-mobile audiences. With this, we hope to see significant uptakes in our search queries and consequently more contextual and location-based advertising," said Rishi Khiani, CEO, Times Internet Limited (TIL).

"We have seen tremendous uptake and retention with the Poynt Platform with each preload we have launched to date and we anticipate that the Indian market will be no different. The partnership is continuing to pursue additional preload opportunities for timesPoynt with carriers and OEM's in India, in order to continue strong user growth and retention," said Marco Hunstad, SVP, and Business Development & Global Distribution.


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