HP's Designjet launches Roadshows for PSPs in Ahmedabad

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

HP's Designjet launches Roadshows for PSPs in Ahmedabad

Hewlett-Packard has organized Latex road show in Ahmedabad and has further strengthened its position in the space with the new Latex printing technology designed with the environment in mind. Latex Printing Technology is a breakthrough technology thatuses water-based LATEX inks and is environmental-friendly, and helps PSPs reach new levels of productivity with high speed & high quality printing.

HP Latex Road Show, a pan India program, is taking place in Ahmedabad with an objective of promoting eco-friendly printing technology, opening up the Signage Print Service Providers (PSPs) to a newer world of greener and healthier printing atmosphere.

Puneet Chadha, Director- GSB, HP India said, "HP has always believed in innovations in the printing space. Now with an initiative of reducing the carbon footprints, HP's Latex Technology promises the consumer a greener tomorrow while providing him the best-of-the-class prints. The eco-friendly promise by HP will take the printing industry to a new paradigm and will create a benchmark for the brand advertising business."

Paresh Shetty, Business Unit Manager- Latex &Signage, HP India said, "HP Latex is the future of super wide printing and is going to provide explosive growth to the customers. Also, with organizations today becoming more & more environment conscious, a breakthrough technology like this is the need of the hour. We want to help our partners to grow their businesses while reducing the total impact of printing on the environment. HP LATEX technology large-format printers are successful the world over, as well as in India, and are finding more and more installs every week."


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