Duo to cater Mobile-based Agriculture Solutions

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE

Duo to cater Mobile-based Agriculture Solutions

Handygo Technologies Pvt. Ltd. and CABI have joined hands with each other to provide mobile-based agriculture solutions to the rural population in India. The region-specific data including agricultural content, advisory, etc. is believed to come from CABI, while Handygo is said to provide technical solutions by bridging the gap between the NGO and the rural hinterlands.

The association is expected to work well with MNOs, government bodies, NGOs and educational and research institutions which could use the data to provide customized solutions to the rural subscribers. This innovative product would be available on both IVR (Interactive Voice Response) & SMS (Short Messaging Service) platforms designed especially to provide solutions to mobile subscribers on agriculture and allied topics. The association will also help government and private bodies involved with different projects across the rural markets in provision of customized information about the rural market.

Praveen Rajpal, CEO, Handygo, said, "Handygo endeavours to support the development of the rural region in the country along with CAB International by providing the various stakeholders working in this domain with specific information about the users via a communication channel that has the maximum penetration - the Mobile phone."

Handygo will provide exhaustive and up to the minute information regarding health, education, finance, weather information, mandi rates, livestocks, agriculture and fisheries.

Dr. Elizabeth Dodsworth, CABI, said, "We are delighted to partner with one of India's leading VAS providers - Handygo. We have noticed a great potential in the untapped and high potential rural market and look forward to sharing the research and data with various stakeholders for ensuring the latest and validated information. Content from our Direct2Farm Agriculture knowledge Repository will be made available by Handygo in all regional languages along with Hindi and English. "


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