VARINDIA IT MAGAZINE

Ziox Mobiles has launched over 10 best-in-class smartphones and 20 feature phones at its recently concluded annual retreat, Rubaru in Goa. The launch was attended by the senior management from Ziox Mobiles and over 200 top channel partners from across the country. With an already existing robust presence in Maharashtra, Gujarat, West Bengal, Karnataka, Delhi, Goa, Bihar and Jharkhand, Ziox Mobiles has now gone national with its announcement of pan-India team alignments with heads roped in for the North, South, East and West regions of the country and planned phase-wise launches of smartphone and feature phones. 3G and 4G supporting devices with configurations ranging from 3.5”, 4”, 4.5” and 5” devices with top quality hardware support, including 5,000mAh battery support, Iris support, GPS tracking, 16.0MP back camera, Gorilla and Dragontrail X scratch-resistant glass, and much more as part of the offering. Devices presented during the meet were Zi 5003, Zi 4003, Z...

Micromax Informatics expands its portfolio with Canvas Fantabulet that sports a 6.98-inch HD IPS screen. It has a display with a resolution of 1,280×720 pixels along with dual-box speakers deeply integrated with DTS Sound Technology, making it an entertainment powerhouse for a complete audio-visual experience. Vikas Jain, Co-Founder, Micromax Informatics , said, “We ignited the phablet category with the launch of Canvas range of devices which proved to be extremely popular among the consumers. With the launch of Canvas Fantabulet, we are yet again pioneering a new category that will change the way people use smartphones making it their first choice for consumption and productivity needs. The launch comes at the most appropriate time when mobile internet is on the rise and there has been persistent increase in demand for larger screens and video consumption.” Read more

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   To strengthen the mobile ecosystem in India, Micromax has announced a strategic partnership with MediaTek and Aircel . Aimed at offering the best out-of-the-box experiences for the Indian users, the partnership will see a unique amalgamation of the expertise of the three companies. While Aircel will offer one-stop solutions to address the increasing data demands, MediaTek along with Micromax will redefine the user experience creating a win-win ecosystem for the Indian users. Under this unique alliance, Aircel will team up with Micromax to introduce a range of offers for the consumers which will be almost equivalent to the cost of the device. Powered by MediaTek chipsets, the devices promise to deliver a seamless and a powerful user experience, while the bundled Aircel offers will drive data growth in the country. The offers initially will be available across 4 Micromax devices – MMX 377G, Funbook Mini 410i , A090...

VARINDIA- INDIA'S FRONTLINE IT MAGAZINE   As a strategic move for the expansion of its smartphone and tablet devices in the country,  Micromax  has entered into partnership with  Aircel India  for bundled offers on smartphones and 3G dongles. As per the arrangement, it has been revealed that the partnership is actually more than device bundling and offers. Under this new partnership, Aircel and Micromax will share their Channel and Retail Networks, Sales Resources and run an integrated device sales activation program. Anupam Vasudev, Chief Marketing Officer, Aircel , said, “Aircel recognizes the importance of smartphone devices to drive data usage. In line with that, it is our focus to get into partnerships with the leading smartphone device manufacturers in an endeavour to bring to our customers exciting bundled products. In this exclusive partnership with Micromax, we will share their robust channel and retail network to deliver innovative and be...