Travel the Social Media way
VARINDIA- INDIA'S FRONTLINE IT MAGAZINE
FUJIFILM India is all set to explore the social media platform with well accomplished presence on Facebook, Twitter, YouTube and Pinterest keeping pace with the digital and socially driven society.
With an online contest, “Summer Break Toh Bantaa Hai”, on Facebook, FUJIFILM India gained the much waited breakthrough on the social media platform. The contest was designed to recognize the best summer holiday pictures, taken by the fans on the facebook page of FUJIFILM India. The participants shared more than 1000 pictures on the page. They uploaded their personal Summer Holidays pictures under five categories - Wow Location, Cute Couple, Awesome Friends, Best Family and Naughty Kid.
Sriwant Wariz, National Marketing Manager FUJIFILM India said, “Social Media is a direct and fastest way to communicate with audience for a consumer focused company like us. We plan to take the digital medium and connect with our audience in a more aggressive way with different channels like Facebook, Blogs, YouTube, Pinterest and Twitter. Photography and cameras can be of huge interest for people on these platforms. We were already present on YouTube but now we are engaging the audience by uploading videos, explaining the features and usability of each of the camera series”.
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